This episode of the Public Speaking Super Powers Podcast features Carma’s interview with Michael Soon Lee, a professional speaker since 1985 who focuses on the topic of diversity. He is also the author of Cross Cultural Selling for Dummies.
Length: 18 minutes, 35 seconds
“What I do is I change sales people’s behaviors from being afraid of culture to look for people whose culture may be different from their own and to just ask them about their culture and get over the fear. Once they get past that fear, they actually kinda find culture to be interesting, fascinating and fun.”
~ Michael Soon Lee
In this episode, Carma and Michael chat about how to honor another person’s culture, whether in a one-on-one or one-to-many situation. We also touch on learning styles and how certain cultures tend to favor one over the other. Lee’s journey to becoming an expert in diversity is fun to hear and the information he shares is valuable.
Michael Soon Lee’s Big Tip: When you want to change someone’s behavior, you need to communicate what the benefit it to them. For example, with salespeople, he shows them how they’ll make more money.
About the Public Speaking Super Powers Podcast Series
Carma Spence, the author of Public Speaking Super Powers, interviewed 80+ speakers as research for the book. This podcast shares those interviews so you can hear what the Featured Speakers said in their own words. This series will run twice a week, on Mondays and Wednesdays, until all interviews are posted. Occasionally, a special edition with a new interview will be added to the mix.