This episode of the Public Speaking Super Powers Podcast features Carma’s interview with Maria Ross, author, and speaker who runs Red Slice, a brand consultancy that helps solopreneurs, startups and small to mid-sized businesses craft irresistible brands. She has more than 24 years experience building brands, creating campaigns, generating leads and advising companies big and small on how to tell the right story to the right customers at the right time. She’s the author of Branding Basics for Small Business, now in its second edition, as well as a powerful personal memoir, Rebooting My Brain and her mini-eBook series, The Juicy Guides for Entrepreneurs. Maria is a dynamic keynote speaker on both business and inspirational topics, has been featured in many media outlets including MSNBC, ABCNews.go.com and Entrepreneur Magazine and she writes for Entrepreneur.com.
NOTE: This bio was updated on 2.13.18 and does not match what is found in the podcast nor the transcript.
Length: 15 minutes, 32 seconds
Although Maria Ross had an inclination to public speaking from a young age, she believes that anyone can learn to be a competent speaker. In this episode, she talks about engaging with and reading an audience and touches on telling stories, as well.
Maria Ross’s Big Tip: Know that “the audience is on your side,” Ross says. “They are not the enemy. They are not wanting you to fail.” To help you do this, “remember that it’s not about you, it’s about them. So you need to remember that your audience and what they care about and what they need to hear is the most important thing. Not what you want to say.”
Become a student of body language
In this episode, Maria Ross mentioned that learning how to read body language was a key skill for reading the room. Here are some resources to help you add this skill to your Public Speaking Super Utility Belt.
About the Public Speaking Super Powers Podcast Series
Carma Spence, the author of Public Speaking Super Powers, interviewed 80+ speakers as research for the book. This podcast shares those interviews so you can hear what the Featured Speakers said in their own words. This series will run twice a week, on Mondays and Wednesdays, until all interviews are posted. Occasionally, a special edition with a new interview will be added to the mix.