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Category Archives: The Power of Story Telling

Types of Speeches: The Interpretive Reading

If you decide to become a professional speaker or use speaking as an integral part of your marketing strategy, it’s a good idea to familiarize yourself with the various types of speeches you might be asked to give. In this series of posts, I’ll give you the basics on a variety of types of presentations you can prepare. At the end of this post, I’ve listed previous articles in this series.


When I was competing in speech in high school and didn’t make it to final rounds (yes, it happened on occasion), I would always sit in on the finals of the dramatic reading. There was this one young man who competed with his interpretation of The Cat in the Hat by Dr. Seuss. He was amazing. I saw him perform this several times and it was always entertaining.

When done well, an interpretive reading can be as entertaining as any skit, play or musical performance. In fact, you can often catch a version of the interpretive reading on PBS … they periodically air “concert” versions of musicals. No costumes, no acting … just the performers reading and singing their lines standing in front of a conductor stand and microphone.

If you are a fiction author or poet, mastering this type of speech can really help you sell more of your work. If, when you do live readings, you can dramatize your selection and make it entertaining beyond the words, you will engage the audience and inspire them to open their pocket books to buy a copy of their own.

Even if you are not an author, it is possible that you may be asked to do an interpretive reading of someone else’s work. In fact, most interpretive readings are just that … interpreting a story, essay, speech or other work written by someone else.
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Types of Speeches: The Entertaining Speech

The Entertaining SpeechIf you decide to become a professional speaker or use speaking as an integral part of your marketing strategy, it’s a good idea to familiarize yourself with the various types of speeches you might be asked to give. In this series of posts, I’ll give you the basics on a variety of types of presentations you can prepare. At the end of this post, I’ve listed previous articles in this series.


What is an entertaining speech?
O.K. Let’s be honest here, entertainment truly is in the eye of the beholder. What one person finds entertaining, another may find duller than dish water. So, you really have to know your audience in order to entertain them.

But what does that mean? What is an entertaining speech?

In the context of this series, an entertaining speech is one whose sole purpose is to have the audience enjoy the presentation. The purpose of an entertaining speech is not to educate, inform or inspire … it is to make the audience smile, relax, enjoy and maybe even laugh their heads off. (Figuratively, of course … real heads falling off would cause a nasty mess!)
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The Power of Storytelling

storytellingStorytelling is one of the oldest forms of communication … and the most powerful. The human mind is hardwired to respond to stories. According to Pamela Brown Rutledge, PhD, MBA, “Our brains still respond to content by looking for the story to make sense out of the experience.”

Therefore, when you use the power of storytelling in your presentations, you are better able to get your core message across to your audience. You are tapping into the human minds natural way of learning and using it to your advantage … and helping your audience understand your message better.

So how do you use stories in your speeches?

  • Share anecdotes with emotional triggers that further your message.
  • Use case studies that illustrate your points.
  • Organize your information so that it has a clear beginning, middle and end.

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