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Category Archives: The Power of Audience Engagement

The Speaker Sets the Message’s Tone

The Speaker Sets the Message's ToneAs a professional speaker, everything you do the minute you walk into the room sets the tone for your message. Without even speaking one word, you can determine just how many people you will reach because their engagement with your message depends on you; not on them. You can have a great topic and great presentation skills, but if you are not able to communicate the passion you have about your topic, none of it really matters.

Expect the Best
Go before your audience expecting to make an impact. People aren’t interested in what you know. They want your information for themselves and passion is the “grease” that lubricates that passage of information.

  • Do you expect your audience to receive what you have to say?
  • Do you communicate that you’re excited to be there and you’re excited that they are there as well?

Be Mindful of Your Audience
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Speaking to a Hostile Audience

hostile audienceHave you ever had to speak before an audience who was hostile toward your topic? If not, it will surely happen sometime. The following tips may help you ease that hostility:

  • Be attentive and understand the question being raised
    A person from the audience is asking you questions just for the sake of asking questions. Do not respond with sarcasm. No matter how challenging the question is, keep your cool and answer accordingly.
  • Be guided by your speech
    When a hostile audience bombards you with challenging questions, go back to the essence and contents of your speech for the answers. This simply shows that you know what you are talking about and emphasizes the message you are trying to convey.
  • Be the master of your temper
    Treat your audience as you would your friends. This way they will feel your sincerity. This also helps establish chemistry between you and the audience. No matter how a part of the crowd pushes you to be irritated, hold that feeling and bear in mind that you are there to talk, not to argue, with the audience.
  • Be honest
    The more honest you are, the more the audience will listen to you. It is far easier to deliver a sincere speech than to play games. Eventually, the audience will know that you are lying if you are not sincere in your message.
  • Be careful with your gestures
    Be expressive but not too powerful. Never use gestures and body language that may tell the audience you wish to dominate them.

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Who Is Your Audience?

who is your audienceThis has got to be the most important question you need to answer when preparing for a speech: Who is your audience?

What are their needs?

What do they hope to gain by listening to you speak?

If you don’t know the answer to these questions, then you are sure to fail. Your speech must meet or exceed the needs and expectations of your audience in order to be successful. If you do know the answer to these questions, then the next steps are much more simple:

  • You’ll have an idea of what you will need to cover within your topic, and which points to can skip.
  • You’ll have an ideas of how to organize your speech in a logical sequence.
  • You’ll have an idea of what your speech needs to be entertaining to this audience.
  • You’ll even know what kinds of support materials are appropriate.

Here are list of things you should know about your audience before preparing your talk:
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