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Author Archives: Carma
Speaker sheet basics
A speaker sheet, also called a one sheet, is a basic marketing tool for speakers. When you are booking gigs, you will often be asked for your one sheet. This sheet includes the basic information that event planners will use … Continue reading
Posted in Marketing, The Business of Public Speaking
Tagged one sheet, speaker sheet
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Improve Your Speaking With This Simple Scoring Tool
By Featured Speaker Lily Iatridis We all want to improve public speaking skills, don’t we? Toastmasters is fantastic for having a group of peers support one another as everyone works on their skills. But sometimes, there isn’t a toastmaster’s club … Continue reading
Posted in Guest Author, Public Speaking Tips
Tagged Lily Iatridis, public speaking scoring tool
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What is Marketing?
By Featured Speaker Eric Gilboord I am often asked what the difference is between sales and marketing. Marketing researches the opportunity, prepares the strategy, produces the tools to inform the prospect and places the potential sale on the table. The … Continue reading
Making Free Gigs Valuable to You
Often, when speakers start out in the business (and sometimes even after they are established), they will offer to do free events. But a free event does not necessarily have to devalue you as a speaker. In fact, it can … Continue reading
5 Ways to Use the Internet to Boost Your Speaking Business
Speaking is an offline activity, but you can use the Web to boost your speaking business. Here are five suggestions: Polish your online presence Does your website look contemporary and professional? Or does it look like it was created in … Continue reading
Posted in The Business of Public Speaking
Tagged online footprint, online presence, speaker website
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Eliminating Negative Thoughts and Behaviors
By Featured Speaker Davida Shensky Editorial Note: Negative thoughts and behaviors can greatly affect the effectiveness of your public speaking. That’s why I chose to run this particular story today. You need to believe in yourself, your topic and your … Continue reading
Posted in Guest Author
Tagged confidence, Davida Shensky, negative behaviors, negative thoughts
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Promoting Your Business with Public Speaking
Getting up in front of groups of people is one of the most cost-effective (and easiest) ways to promote your business. But a lot of people do it the wrong way and think that it doesn’t work. Here are five … Continue reading
